Why did Audi stop doing cool things with the brand logo?

Kinja'd!!! "505Turbeaux" (505turbeaux)
12/23/2013 at 15:47 • Filed to: None

Kinja'd!!!3 Kinja'd!!! 13

Every time I look at another old school quattro, I always wonder why the new Audi's don't bank on the logos like they used to. I mean putting the quattro script in the defroster? Seat cloths emblazoned with it? The great diff switches? Used to make you feel like you were driving something different from the rest. I have driven so many more recent Audi's that just don't have the same soul anymore because this stuff just isn't there

Kinja'd!!! Kinja'd!!! Kinja'd!!! Kinja'd!!! Kinja'd!!! Kinja'd!!! Kinja'd!!! Kinja'd!!!

DISCUSSION (13)


Kinja'd!!! TheBloody, Oppositelock lives on in our shitposts. > 505Turbeaux
12/23/2013 at 15:53

Kinja'd!!!2

They became too corporate, they used to be cool...


Kinja'd!!! 505Turbeaux > TheBloody, Oppositelock lives on in our shitposts.
12/23/2013 at 15:54

Kinja'd!!!0

100%, but why would they put such a great brand aside? you cant even see the quattro emblem below the a4 badge anymore from 5 feet away


Kinja'd!!! liquid_popcorn > 505Turbeaux
12/23/2013 at 15:56

Kinja'd!!!3

I want an old Audi tremendously.


Kinja'd!!! TheBloody, Oppositelock lives on in our shitposts. > 505Turbeaux
12/23/2013 at 15:59

Kinja'd!!!3

Because like all major car brands today, the accountants thought it would probably be cheaper. Fucking accountants ruin everything.


Kinja'd!!! Textured Soy Protein > 505Turbeaux
12/23/2013 at 16:01

Kinja'd!!!6

Brand new RS6 getting back to the quattro heritage (note the bottom of the grille).

Kinja'd!!!


Kinja'd!!! 505Turbeaux > Textured Soy Protein
12/23/2013 at 16:06

Kinja'd!!!0

very nice. Want that damn car so bad


Kinja'd!!! Spaceball-Two > Textured Soy Protein
12/23/2013 at 17:25

Kinja'd!!!0

I've been trying to get my hands on that large Quattro badge but can't find it online.


Kinja'd!!! Textured Soy Protein > Spaceball-Two
12/23/2013 at 18:00

Kinja'd!!!1

I did a 'build your Audi' on their UK site and appears to be a whole different grille, part of the Matt Aluminum Styling Package.

Kinja'd!!!

Regular grille:

Kinja'd!!!

Matt aluminum package grille:

Kinja'd!!!

You would then, of course, have to name your RS6 Matt.


Kinja'd!!! Spaceball-Two > Textured Soy Protein
12/23/2013 at 18:37

Kinja'd!!!0

I just want the badge. Sadness. I've dechromed and debadged my B6 and thought the long wording would be great on the lower grille.


Kinja'd!!! Bad Idea Hat > TheBloody, Oppositelock lives on in our shitposts.
12/23/2013 at 18:55

Kinja'd!!!1

I know what you mean. They're still a good car brand, but the whole company smells of industrial-strength antiseptic.

That really stinks (pun intended), because they probably make better cars than they did back when they were punk.


Kinja'd!!! TheBloody, Oppositelock lives on in our shitposts. > Bad Idea Hat
12/23/2013 at 19:48

Kinja'd!!!0

I don't know so much about the A4.


Kinja'd!!! Textured Soy Protein > Spaceball-Two
12/23/2013 at 20:57

Kinja'd!!!0

Well, you're in luck: http://www.xenonz.co.uk/store/p16/QUAT…


Kinja'd!!! Spaceball-Two > Textured Soy Protein
12/24/2013 at 11:12

Kinja'd!!!1

You sir are a gentleman and a scholar. You've saved Xmas!
Thank you!